Leading the future of cell therapy.
Cellistic is a research and development company with a big idea: effectively scaling iPSC allogeneic cell therapy so it could fulfill the promise of helping not just the one — the single source of the cells — but many patients at a time. It was a bold plan, which called for some bold brand development and messaging.
The Work
We partnered with Cellistic to build a brand that matched the audacity of its science — starting with the name, which blends the cellular and futuristic nature of the work. The visual identity contrasts soft organic shapes (inspired by cells) with the precision of advanced biomanufacturing tools. The logo subtly echoes the circular structure of a cell while reinforcing the idea of controlled scale. We extended the brand across collateral, digital assets, event presence, and automation-ready campaigns, creating a consistent and sophisticated platform for growth.
HubSpot Implementation
Inveniv implemented Cellistic’s first end-to-end HubSpot platform, aligning marketing and sales operations for a next-generation iPSC-focused CDMO. We designed and built a fully-customized website, marketing templates, sales pipelines, automation, and inbound strategies to support highly technical buyer journeys. This system empowers Cellistic to manage complex opportunities with precision while scaling global demand generation.
Services
Brand Strategy
Creative Direction
Logo Design
Visual Identity
Written Identity
Inbound & Outbound Marketing
HubSpot Implementation & Onboarding
Collateral
Environmental
Website Design & Development
Social
Swag