Elevating the patient experience

Cedars-Sinai is one of the nation’s leading academic medical centers, known for delivering best-in-class patient care, innovation, and community outreach.

The Work

Our work with Cedars-Sinai spans storytelling, education, and inspiration. We produced a large series of animated patient experience videos designed to improve in-patient understanding of the hospital’s processes and engagement. When complete, the series would become a part of the hospital’s in-house video broadcast network. To make the video more authentic and connected closely with the hospital’s brand, we developed a unique design style taking inspiration from the people, places, and specific landmarks from all around Cedar-Sinai’s expansive facilities. This was then translated into hundreds of illustrated storyboards, along with a comprehensive library of characters, environments, tools, and objects to reflect various hospital settings and patient scenarios. When completed, the videos were translated into four different languages to ensure accessibility for a diverse audience.